# Win-back email template

> Reconnect with customers who have not bought or opened in a while.

Canonical: https://tellnod.com/templates/win-back  
Last updated: 2026-10-15  
Author: Tellnod team

Illustrative example: Morrow Coffee and its products are fictional.

## Use it in Claude or ChatGPT

Prompt:

> Find VIPs who haven't opened an email in 30 days and write them a win-back email with 15% off.

Suggested audience: VIP customers who have not opened an email in 30 days.

## Steps

1. **Connect Tellnod.** Add Tellnod to Claude or ChatGPT from the connect page and sign in with Google.
2. **Paste the prompt.** In a new chat, paste: "Find VIPs who haven't opened an email in 30 days and write them a win-back email with 15% off."
3. **Pick the audience.** Suggested audience: VIP customers who have not opened an email in 30 days. Check the recipient count on the card.
4. **Review the preview.** Ask for changes in plain words until the desktop and mobile previews look right, then send yourself a test.
5. **Approve the send.** Press Confirm on the confirmation card. You can cancel until it sends.

## The email

Subject: The first autumn beans are roasted  
Preview text: VIP only: 15% off until Oct 25. Two new single origins just came out of the roaster.

**We saved you a bag of the new harvest**

Hi Mia,

It's been a while, so here's what's new. This season we brought back two small lots, from Guji in Ethiopia and Huila in Colombia. Citrus and black tea notes are at their best right now.

- Ethiopia Guji · Natural · citrus, black tea · $17

- Colombia Huila · Washed · caramel, cocoa · $16

VIP only · ends Oct 25 · 15% off · code AUTUMN15

[Shop the autumn lot]

Not interested anymore? You can unsubscribe below at any time.

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