# New arrival email template

> Announce a new product or collection to customers who already buy from you.

Canonical: https://tellnod.com/templates/new-arrival  
Last updated: 2026-10-15  
Author: Tellnod team

Illustrative example: Fernleaf Ceramics and its products are fictional.

## Use it in Claude or ChatGPT

Prompt:

> Write a new arrival email for our autumn glaze collection and show me the mobile preview.

Suggested audience: Everyone who bought in the last 12 months.

## Steps

1. **Connect Tellnod.** Add Tellnod to Claude or ChatGPT from the connect page and sign in with Google.
2. **Paste the prompt.** In a new chat, paste: "Write a new arrival email for our autumn glaze collection and show me the mobile preview."
3. **Pick the audience.** Suggested audience: Everyone who bought in the last 12 months. Check the recipient count on the card.
4. **Review the preview.** Ask for changes in plain words until the desktop and mobile previews look right, then send yourself a test.
5. **Approve the send.** Press Confirm on the confirmation card. You can cancel until it sends.

## The email

Subject: The autumn glazes are here  
Preview text: Three new colors, made in small batches. See them before they sell out.

**Three glazes we waited all summer for**

Hi Ava,

We spent the summer testing glazes in the studio kiln. Three made the cut: a rust red, a moss green and a warm oatmeal. Each piece is thrown by hand, so no two are quite the same.

- Rust mug · 12 oz, stoneware · $38

- Moss bowl · 6 in, stoneware · $42

- Oatmeal plate · 9 in, stoneware · $46

[Shop the collection]

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