# Guides

> Short, step-by-step guides for small shops: sending campaigns from Claude or ChatGPT, a one-hour-a-week email routine, choosing a Klaviyo alternative, turning campaigns into orders, and the deliverability rules inboxes expect.

Canonical: https://tellnod.com/guides  
Last updated: 2026-10-15  
Author: Tellnod team

- [How to send an email campaign from Claude](https://tellnod.com/guides/send-email-campaign-from-claude): To send an email campaign from Claude, add an email marketing connector such as Tellnod as a custom connector, describe the campaign in a chat, review the desktop and mobile preview, send yourself a test, and approve the send on the confirmation card.
- [How to send marketing email from ChatGPT](https://tellnod.com/guides/send-marketing-email-from-chatgpt): To send marketing email from ChatGPT, add an email marketing MCP server such as Tellnod under Plugins → Add custom MCP server, then mention it with @ in a chat to draft, preview and test the campaign, and approve the send on the confirmation card.
- [Email marketing for shops without a marketing team](https://tellnod.com/guides/email-marketing-for-small-shops): A small shop without a marketing team can run email marketing in about an hour a week: collect consent at checkout, send one or two useful campaigns a month to a clear segment, send from your own verified domain, and keep every campaign short with one call to action.
- [Klaviyo alternatives for small shops](https://tellnod.com/guides/klaviyo-alternatives-for-small-shops): The right Klaviyo alternative depends on how you want to work: Tellnod if you want campaigns drafted and approved inside Claude or ChatGPT with instant setup, Mailchimp if you want a visual editor and forms, Brevo if you need SMS, WhatsApp, transactional email and a CRM in one account, and Klaviyo itself if you rely on automated flows.
- [How to get more orders from your email campaigns](https://tellnod.com/guides/get-more-orders-from-email): A small shop gets more orders from email by sending to a smaller, relevant segment, writing for the phone with one clear call to action, testing before sending, and comparing each campaign's click and order rates with the last one.
- [Email deliverability basics for small shops](https://tellnod.com/guides/email-deliverability-basics): To reach the inbox, send from your own domain with SPF and DKIM passing and a DMARC record, support one-click unsubscribe, email only people who opted in, and keep the spam complaint rate below 0.10% as Gmail recommends.